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We help 

STARTUP FOUNDERS TO GROW THEIR BUSINESS BY SHARING PRACTICAL TOOLS AND EXPERIENCE 

WE HELP YOU TO ACCELERATE YOUR SUCCESS

JOIN THE PERFORM STARTUP COMMUNITY IN EUROPE

LEARN ABOUT THE THINGS WHICH WILL CHANGE YOUR STARTUP

The PERFORM framework is a proven methodology to help increase startup success. We’ve led hundreds of teams through the PERFORM framework through workshops and are now bringing the experience to you. Whether you are an entrepreneur, business owner, or leveling up your skills, learn how to strengthen your team’s culture, communication, productivity, and more in seven steps.

Here you can find:

- Practical Tools

- Worksheets

- Case Studies

- Experience

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ABOUT US

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Cristobal Alonso

Cristobal is an experienced serial entrepreneur (3x CEO), serial early-stage investor (150+ investments), and global executive (leading teams and projects up to 500 people). Cristobal leads as CEO , “el Patron” of Startup Wise Guys. He holds an MBA from INSEAD and is serving as Spain's INSEAD Alumni Association President and President of INSEAD Global Entrepreneurship Club.

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Stoyan Yankov

Stoyan is an entrepreneur, productivity & performance coach and a global keynote speaker, who personally coached over 200 teams in 25+ countries to create more productive and mindful team cultures by applying the PERFORM Methodology. Stoyan is also the host of the podcast Productivity Mastery and a managing partner at Samodiva Masterminds. 

WHAT PEOPLE SAY

Great book! It’s an operating system not only for startups but also for innovation and product teams inside corporates.

Luis Villa del Campo

Principal Director - Growth & Strategy Europe at Accenture

A must-read book for any entrepreneur to get an overview of the tools they can use to turn their idea into a successful sustainable business.

Justas Janauskas

CEO Qoorio, former Founder

& CEO at Vinted

For my company, I have ordered 10 more copies of this book and will distribute them among the team, because there are tons of learnings which can be applied!

Chris Robbins

CEO at Tele2 Estonia

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